* EASY TO USE, no any installation. You just need connect it to your TV set and connect internet for it. You can use Etherlan cable or set WIFI for it. CMS doesn’t need installation too, it’s a web link, you can open it directly on the PC. * FREE CMS, no extra charge. As long as you buy our player, you can use our CMS for free, to operate our player remotely. no need extra charge monthly or yearly. * MAKE YOUR TV become AD DISPLAY. you can publish any AD pictures and videos from CMS to the player, and show on the TV, make your TV become AD player, to save cost. * HORIZONTAL AND VERTICAL PLAY. You can choose horizontal or vertical play in CMS, for both pictures and videos, to suitable to your screen. * SCHEDULE AD FUNCTION. You can set schedule AD for different time. For example, play breakfast menu during breakfast time, play lunch menu during lunch time, play dinner menu during dinner time. * CENTRAL CONTROL ALL PLAYERS in CMS. you can make all players to play the same AD, or make different player to play different AD. You can operate it from CMS remotely, even when player is far away from you. * 7×24 PLAY. The player is stable to play AD 24h 7d no stop, you can also set time on/off autoly, for example auto on at 8:00am and auto off at 20:00pm everyday.